Good day! We are a group of adventure seekers looking to cater Asia based adventure activities for Singapore adventure enthusiasts.
Your involvement in this survey would help us provide the ultimate adventure tour for you all.
1. How often do you go on a holiday?
Once a month Once in 2 months Once in 3 months Thrice a year
Twice a year Once a year Rarely Never
2. What is the typical duration of your vacation?
Less than 3 Days 3-7 Days 8-10 Days 11-14 Days 14-21 Days More than 21 Days
3. Who do you usually go on a holiday with?
Family Friends Alone Business Associates Girl friend/Boy friend Others
4. What is your typical holiday group size?
Less than 5 05-10 11-20 21-30 More than 30
5. How much do you usually spend per head per vacation? (S$)
Less than 1000 1001 - 2000 2001 - 3000 3000-4000 More than 4000
6. Please rank the top 5 factors which decide your holiday itinerary.
(1- most important, 5 - least important)
Traveling Comfort
7. How many adventure vacations have you taken in the past 3 years?
1 3 None, Never Considered taking one (Proceed to Question 17 )
2 More than 3 None, May consider taking one
8.How did you hear about the last adventure vacation that you took?
Friends/Family/Colleague Internet Newspaper/Magazines TV/Radio Ads Others
9. Which option do you prefer for an adventure tour arrangement? (1 = Most preferred, 5 = least preferred)
10. Please indicate the broad activity type you would choose to do in an adventure tour.
(1 = Most likely, 5 = least likely)
11. Which of the following activities appeal to you? (Tick all that apply)
Mountain Biking
Forest Hiking
Para-Sailing/gliding
Mountain Trekking
Forest Camping
Coral Reef Snorkeling
Freefall Parachuting
Wind Surfing
Deep Sea Snorkeling
Others
12. What is your preferred destination for an adventure tour within Asia?
Malaysia Thailand China Indonesia India Cambodia Vietnam Others
13. What is the mode of transport would you prefer to get to the destination(1 = Most preferred, 5 = Least preferred)
Personal Vehicle
Air Travel
Boat/ Ship
Tour Bus/Van/Car
14. How would you like to travel during the tour?
Personal vehicle Rental car/van (self drive) Rental car/van (with driver) Public Bus/Taxi Walking Others
15. Where would you choose to stay during the tour? (1 = Most preferred, 5 = Least preferred)
Tent
Holiday Resort
5 Star hotel
Family/Friends Place
Backpacker
Motel
3 Star hotel
16. How would you rate this hypothetical holiday package?
S$6000 for a 12 day adventure tour for a single in Thailand, with support van, with a guide providing a daily list of activities like snorkeling, scuba diving, mountain trekking en route, share twin accommodation with breakfast provided, and 6 evening meals spread over the duration of the tour.
Cheap Value for Money Expensive Not Sure
Please proceed to the next page
17. Please rank your top 5 reasons for not taking adventure tours? (1- most important, 5 - least important)
Not interested
Too Expensive
Safety Concerns
Too tiring
No Proper guidance
No attractive package
Work Commitment
Personal Equipment
Thanks for your help with our survey. Please give us your profile.
1. Age
Under 18 18-24 25-30 31-35 36-40 41-45 Above 45
2. Gender
Male Female
8. Race
Chinese Indian Malay Eurasian Others
9. Singapore Citizen/PR
Yes No
3. Marital Status
Single Married Attached Others
4. Children
NA 0 1 2 Above 2
5. Gross Individual Income p.m (S$)
Less than 1500 1501-2000 2001-3000 3001-3500 3501-4500 More than 4500
6. Job Position
Clerical Junior Executive Senior Executive Lower Management Middle Management Top Management Others